Hello!

Who are we?

We’re two friends, Jill & Michelle, who both found our way to the wine world and Sonoma County by different paths. We created Fruit Day Wine Club to bring people together in Petaluma to explore new wines from small producers - locally and beyond.

About Michelle: Before taking the leap into the wine world, Michelle Hatcher had spent the past 10 years exploring all facets of the digital design industry. She has recently blended her experience in the design with a newfound passion for the wine world. Being fairly new to the industry and her background in design allows her to approach wine with loads of curiosity and an open-mind. As she immerses herself in this new chapter, she is excited to grow and share her enthusiasm for wine with the Petaluma community. 

About Jill: Jill Davis has dedicated the past 15 years to the wine industry, gaining experience in different roles and working in various locations around the world including New York, Australia, Italy and California. She is an advocate for low intervention winemaking and loves supporting small local producers. For the past 5 years, she has been back in her home state of California and recently relocated to Petaluma. Jill also has her own wine brand, Heaps Keen, and a cookie company called Jill’s Cookies.